Mens Fashion Trends 2023

Men's fashion has been rapidly evolving over the past few years, with new trends emerging every season. 2023 is no different, and there are several latest fashion trends for men that are worth mentioning.

  1. Streetwear: Streetwear has been gaining immense popularity among men, and it is expected to continue in 2023 as well. Streetwear fashion is all about comfortable and relaxed clothing, such as oversized hoodies, baggy pants, and sneakers. Brands like Supreme and Off-White have set the tone for this trend and are highly influential in the fashion industry.

  2. Bold Prints: Bold and graphic prints are making a huge comeback in men's fashion. From colourful florals to eye-catching geometrics, there's no shortage of options to choose from. Brands like Gucci and Versace are incorporating these bold prints into their collections and are leading the way in this trend. Lure Menswear have their Fruit Briefs which are bright, bold & colourful, like Orange or Banana, perfect for any summer day.

  3. Pastels: Pastel shades are a big hit in men's fashion for 2023. From light pinks to soft blues and greens, these gentle hues are perfect for adding a pop of colour to your wardrobe. Brands like Prada and Valentino have embraced this trend and are producing some stunning pastel-hued clothing. Lure Menswear saw this trend last year launching softer shaded jocks & briefs, some of these are still in stock!

  4. Jockstraps and Briefs: Jockstraps and briefs are a staple in men's underwear, but they can also be incorporated into everyday wear. Jockstraps can be worn under loose-fitting pants for a more comfortable and supportive fit, while briefs can be worn as a layering piece under a sheer shirt or a tight-fitting tank top. Brands like Calvin Klein and Lure Menswear are leading the way in this trend, with their fashionable jockstraps and briefs.

Incorporating jockstraps and briefs into your everyday wear can be a bit of a challenge, but there are a few ways to make it work. Firstly, it's important to choose the right fabric. Cotton or a cotton-spandex blend is the most comfortable and breathable option, Lure Menswear are made from an exclusive cotton brand exclusive to them. Secondly, the fit is crucial. Make sure that the jockstrap or brief you choose fits snugly and comfortably, without being too tight or loose.

Finally, consider the styling. Jockstraps and briefs can be paired with a variety of different outfits, but it's important to choose pieces that complement the look. For example, pair a jockstrap with loose-fitting pants or shorts, or wear briefs under a sheer shirt or a tight-fitting tank top.

In conclusion, men's fashion is constantly evolving and 2023 is no exception. From streetwear to bold prints and pastels, there are plenty of latest fashion trends for men to choose from. And, with the incorporation of jockstraps and briefs into everyday wear, men now have even more options to express their individual style. Whether you're looking to add a pop of colour to your wardrobe or embrace the latest streetwear trend, there's something for everyone in men's fashion for 2023.